After talking recently about some of the practical considerations when building a home gym for a personal training business there is one important component missing. It is vital to get the legalities right in the setup stages of the personal training business before you actually start seeing clients face to face in your facilities.

If, like most of the personal trainers in our community, you’re worried about the negative implications the current pandemic is and could have on your business, this guide is for you.

YouTube is the second biggest search engine in the world and is owned by Google. It makes total sense that fitness business owners and personal trainers are using it for lead generation, and establishing authority. But who are the best fitness YouTubers, who have the most useful content, the most popular YouTube channels and are so well established that other personal trainers could learn from them?

Infinitely sharable, fitness memes and gym memes are one of the best ways to connect with personal training clients on social media. They help your clients understand that you're human too and you feel the same way they do.

Operating a home gym is a brilliant alternative to working in a commercial or studio gym. It eliminates the need to pay rent or provide classes for free and if you already have an established client base you can still provide them with individualised attention in a gym environment. With the added bonus that you have a personal gym at home that you can use any time you like.

​Want to PT at home? Personal trainer equipment can be expensive - and heavy! Often, as a personal trainer, you’re dashing from one place to another. Training clients in their homes, outdoors, or at multiple gym locations. Equipment for personal training can be different, or limited in these places, and so you might decide to invest in your own to ensure you always have the equipment you need to provide an exceptional standard of service to your personal training clients. ​

Podcasts are a little like radio shows. The episodes are hosted by regular presenters who may invite guest experts onto their spoken word show to talk around a given topic. Episodes are individual pockets of information around a theme, which are often searchable so it’s not necessary to listen to the entire back catalogue of a show if you’re interested in a specific area. ​

​When running a personal training business, it can feel easy to get lost in all the tasks to be done. But focusing energy and attention on those things that actually produce some income is what counts.

​When you work in a gym as a personal trainer, the gym floor is going to be your most significant source of picking up clients. Whether it's an independent facility or a big chain commercial gym, harvesting the opportunity of people seeing you in-person as an expert is paramount.

​It’s a common aspiration for personal trainers and fitness enthusiasts to one day open their open gym. This might be the perfect choice for you if you are passionate about helping others with their health and fitness, and aren’t afraid to work long hours in the pursuit of your goals.