Personal Trainer Business Tips
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Institute of Personal Trainers
 The Chartered Institute for the Management of Sport and Physical Activity, or as it's more affectionately know CIMSPA, is the latest and greatest in governing bodies for the fitness industry. Or is it?  Personal trainers have a ton of options to choose from when deciding how to advertise their services. Billboards and other outdoor advertising formats are often associated with huge businesses and corporations, but they are also a powerful tool for smaller businesses.  Logos. They're one of the first things a prospective client will see, and as we know, first impressions really do count. Logos are important motifs that represent your business as a whole, and for that reason, it needs to be something you're proud to have on your chest!  Very often one of the perks of running your own business is the laissez faire attitude towards uniforms, shirts and ties etc. However, when self-employed within the health and fitness industry one of the big questions when starting out is, should I wear uniform as a personal trainer?! Well, let me save you some time, the answer is yes!  Building a physical fitness company using online methods might seem difficult at first. But it's not as complicated as you think and it can yield great results for your personal training venture.  In 2016 there were almost 300,000 registered personal trainers and instructors according to the Bureau of Labor Statistics. Numbers are set to continue rise in the coming years. That's why having a standout personal trainer website is so essential.  Losing weight and getting in shape has been at the top of people's New Year's resolutions list year after year. Many decide that signing up with a personal trainer is the way to go so that they'll have someone to keep them accountable.  The job market for personal fitness instructors is expected to grow faster than the average for all other occupations between now and 2026.  Time is your most valuable resource. That’s true whether you work 80-hour weeks or 8-hour weeks. An anonymous survey of 507 personal trainers by REPs (Register of Exercise Professionals - UK) found that 70% of respondents said that attracting enough clients was their biggest challenge.  Being a personal trainer and setting up your own fitness business requires more work than you may initially perceived, right? There are loads of things happening behind the scenes that you never even thought about when starting out and now you've been told you might need a music license. |
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7/20/2019
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