Comprehensive Videos Courses
For Creating & Growing a Fitness Business

We've got over a decade of experience that's helped us build a proven process to take any personal trainer from employed to business owner. We've got lessons and tools for everything from mindset and branding, to finance and systems and everything in between.

✓ 100% free & online

✓ Hundreds of videos

✓ Unlimited access

Become a Personal Trainer

Dive into the foundational principles of personal training, mastering the art of crafting personalized fitness programs and guiding clients toward their health and wellness goals.

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Fitness Business Systems Set Up

Explore the intricacies of setting up effective business systems in the fitness industry, ensuring streamlined operations and optimal management for long-term success.

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Become an Online Personal Trainer

Navigate the digital landscape as you transition to becoming an online personal trainer, learning the tools and strategies to effectively connect with clients in the virtual realm.

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Local Fitness Marketing

Understand the nuances of marketing your personal training services locally, leveraging community connections and grassroots strategies to attract clients within your geographic vicinity.

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Fitness Marketing Fundamentals

Delve into the core principles of fitness marketing, exploring strategies and techniques to effectively promote your personal training services to a broader audience.

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Become a Business Manager

Gain the skills and insights needed to step into the role of a business manager, understanding the intricacies of managing a fitness enterprise for sustained growth.

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Fitness Website Design

Learn the essentials of designing an effective fitness website, ensuring a user-friendly experience and a compelling online presence for your personal training business.

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Social Media Marketing for PT's

Uncover the world of social media marketing tailored specifically for personal trainers, exploring platforms and strategies to engage and expand your online audience.

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Email Marketing for PT's

Explore the nuances of email marketing in the fitness industry, discovering how to leverage this powerful tool to engage clients, build relationships, and grow your fitness business.

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Fitness Writing Course

Hone your writing skills in the context of fitness, mastering the art of creating compelling and informative content to engage and educate your audience.

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SEO For Personal Trainers

Navigate the realm of Search Engine Optimization (SEO) to enhance the online visibility of your personal training services, ensuring your business stands out in the digital landscape.

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Fitness Business Accounting

Develop a foundational understanding of accounting principles tailored to the PT's, ensuring sound financial management and decision-making for your personal training business.

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Fitness Business Mindset

Cultivate a resilient and success-oriented mindset specific to the fitness business, exploring strategies to overcome challenges and propel your personal training career forward.

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PT Business Branding

Explore the significance of branding in the personal training industry, learning how to define and communicate your unique brand to attract and retain clients effectively.

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Become a Nutrition Coach

Embark on the journey to become a proficient nutrition coach, gaining the knowledge and skills needed to guide clients toward healthier dietary choices and lifestyle habits.

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Don't Just Learn,
Actually Understand

Have you ever learned something new and wondered "but do I really understand this?" The iPT Academy isn't designed to test your knowledge as much as it's to help you gain the confidence you need to take the next steps. It takes you from "I'm not sure if I can do this" to feeling confident that you have everything you need to take action.

The resources are easy to follow and the information actionable to immediately improve your coaching and business.

Brad Williams, Fitness Business Owner

1. Mindset
Getting your house in order starts with how you perceive your business.

2. Branding
How your business name, logos and colours make people feel.

3. Finance
Understanding income and expenses in a business context.

4. Systems
To save you time and money on the long road ahead.

5.Sales
Learn how to sell without selling to people who want your service.

6. Marketing
The ins and outs of building an audience and getting leads.

7. Management
Buying a renting space, hiring employees and growing a team.

8. Skills
Other fundamental skills you'll need to get a basic handle on.

Take The First Step
Start For Free

Our team of coaches have more than a decade of experience and we're here to help you understand what you need to build the business you want. It’s your opportunity to discover what the Institute of Personal Trainer all in one platform can do for you and if it can give you the answers you’re looking for.

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