Build a PT Website

Objective: Discover the essential elements of a personal trainer website that actually gets you new leads without breaking the bank.

About: A well designed website is the cornerstone of any effective marketing strategy. It's your virtual store, somewhere you invite potential leads to find out more about you and a way for you to organise those leads based on their interests.

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Lesson 1: Build Your Personal Trainer Website
While it's ideal to hire a personal trainer website designer, not all personal trainers can afford the luxury. Use this lesson to get a basic website up and fast.

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Lesson 2: Optimise Your Website for Conversions
Conversion rate optimization, like search engine marketing, is a terribly underused marketing strategy. Learn how to get essential feedback to make positive change.

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Lesson 3: Create Calls to Action
Learn how to improve your conversion process with CTAs and how to create and position them for an increased conversion rate.

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Lesson 4: Create a Landing Page
Learn what a landing (sales) page is, its purpose and how to word it to attract new leads to your business.

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Lesson 5: Create Great Forms
Learn how to improve your conversion process with CTAs and how to create and position them for an increased conversion rate.

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Lesson 6: Create Successful Thank You Pages
Learn what thank you pages are, how to create and place them on your website to successfully increase your conversion rate.

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Lesson 7: How to Set Up a Lead Magnet
Learn the secrets of running an engaging Facebook group where members will be kept motivated and inspired to become a community.

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"They have literally thought of everything you will need to run a fitness orientated business effectively. Ideal for people starting out or an experienced old school type trainer" Kelly West, Vital Fitness