Every week, we scour the far reaches of the Internet for the best fitness business articles each week. We choose articles from one of the eight categories in our fitness business roadmap: Mindset, Branding, Finances, Systems, Sales, Management, Marketing and Skills.
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1. Mindset
4 Ways Personal Trainers Are Making the Best of At-Home Workouts
This hugely positive article from Trainerize encouraging us to look for the positives in-home workouts. There are some brilliant ideas in this article that you could borrow to inspire and re-engage your clients this week!
This hugely positive article from Trainerize encouraging us to look for the positives in-home workouts. There are some brilliant ideas in this article that you could borrow to inspire and re-engage your clients this week!
2. Branding
3 Personal Branding Secrets by Successful Fitness Entrepreneurs
SquatWolf asks fitness professionals to discuss the biggest challenges faced when trying to build a brand through social media - and how to resolve them. How to build a brand using sponsors - and how to bring them on board. What the biggest challenge is facing fitness entrepreneurs - and how to address them.
SquatWolf asks fitness professionals to discuss the biggest challenges faced when trying to build a brand through social media - and how to resolve them. How to build a brand using sponsors - and how to bring them on board. What the biggest challenge is facing fitness entrepreneurs - and how to address them.
3.Finance
Financial Planning for Personal Trainers
An incredibly useful and practical step by step guide on managing your finances as a personal trainer. Please note this source is from the UK, and tax obligations may be different if you’re a personal trainer in another country.
An incredibly useful and practical step by step guide on managing your finances as a personal trainer. Please note this source is from the UK, and tax obligations may be different if you’re a personal trainer in another country.
4. Systems
3 Simple Personal Training Systems Every Trainer Should Use
Straight forward, actionable tips that you can use in your business right now from Jonathan Goodman at The PTDC to help get you as many clients as you can handle using systems that take only minutes each day to maintain.
Straight forward, actionable tips that you can use in your business right now from Jonathan Goodman at The PTDC to help get you as many clients as you can handle using systems that take only minutes each day to maintain.
5.Sales
How to Earn Money When You Can’t Deliver In-Person Training Sessions
Your income may fluctuate as a personal trainer, but this article from PT Distinction discusses some alternative ways that personal trainers could make skills - not limited to fitness!
Your income may fluctuate as a personal trainer, but this article from PT Distinction discusses some alternative ways that personal trainers could make skills - not limited to fitness!
6. Marketing
Three Fitness Marketing Principles You Must Follow
Jonathan Goodman of the PTDC brings us three principles to bring into our marketing. Whether we’re self-employed personal trainers or gym owners, our marketing should bring value. Whether they buy from us or not, every interaction should have the intention of leaving them better off than before.
Jonathan Goodman of the PTDC brings us three principles to bring into our marketing. Whether we’re self-employed personal trainers or gym owners, our marketing should bring value. Whether they buy from us or not, every interaction should have the intention of leaving them better off than before.
7. Management
6 Savvy Time Management Strategies for Personal Trainers
Time blocking, strategising around a perfect week and sticking to boundaries. Seems like we’re not the only ones that have found days bleeding into nights as we craft an online training programme during lockdown for the 37th day in a row. Some brilliant suggestions from this site on how to be a bit more structured with our time.
Time blocking, strategising around a perfect week and sticking to boundaries. Seems like we’re not the only ones that have found days bleeding into nights as we craft an online training programme during lockdown for the 37th day in a row. Some brilliant suggestions from this site on how to be a bit more structured with our time.
8. Skills
Ben Coomber's Free Nutrition Course
Ben Coomber is offering a fully online experience to learn about nutrition. This is a free 5-day taster course delivered via video, to get you primed and ready to learn a new skill from one of the best in the industry.
Ben Coomber is offering a fully online experience to learn about nutrition. This is a free 5-day taster course delivered via video, to get you primed and ready to learn a new skill from one of the best in the industry.